While 150 charities are linked to breast cancer awareness, only one is linked to prostate cancer.The more reasonable male commentators have discussed how men don't like talking about their bodies. While breast-cancer research attracts funding to the tune of pounds 4m a year, the total spending last year on prostate cancer was pounds 37,000. While breast cancer kills 14,000 women each year, prostate cancer kills 10,000 men. The poll comes hot on the heels of last month's exhaustive report by the Men's Health Forum, which revealed that eight times more money is being spent on women's health in Britain than on men's.This appalling imbalance is best illustrated by way of comparison between prostate cancer and breast cancer.

These are all you ever think about."The advertisement has been created as part of a month-long campaign in response to a Mori poll commissioned by the Institute, which has found that more than two-thirds of young men know little or nothing about testicular and prostate cancer. Running in tandem with a picture of a pair of female breasts, the copyline reads: "No wonder male cancer is ignored. While these guys were of one of the last generations of men to be quite so self-destructively complacent about their own lack of physical well-being, they're not going to be the last to believe that the presence of a woman is in itself an invitation to consider her penetrability, without reference to their own allure or utter lack of it.The idea that men spend too much time talking about women's bodies and not enough about their own, is represented in an awareness campaign that was launched yesterday by the Institute of Cancer Research, aimed at young men. It would have taken fork-lift trucks to get them off the bar stools.Men and their bodies, men and our bodies. While we were all in our early- to mid- thirties, these guys were easily in their fifties, and could have passed for much older than that.Dirty, unshaven, with huge beer bellies drooping over voluminous, stained trousers, hands ingrained with nicotine marks, hair unwashed and red necks boil-scarred, they were three clones of Stan Ogden from Coronation Street, circa 1985 Of course they weren't going round any blocks with us. It wasn't that we were likely to win any beauty contests or anything - it was just that our various physical conditions were absolutely tip-top in comparison to the men who were passing judgement on us. "There's a bunch of old slappers who look like they've been round the block a few times," one of a group of men at the bar was commenting. "I won't be going round any blocks with them, anyway," another chipped in.Much laughter ensued, but mainly from us.

Then some words started wafting towards us, words that we were clearly meant to hear. THERE WE were, all girls together, four friends out for a drink on a summer Saturday evening, minding our own business. Belgrade will be allowed to retain "hundreds" of officials in Kosovo, but they, too, will be subject to UN authority. The Serbs put a hopeful gloss on the document brought to Belgrade by the Finnish President, Martti Ahtisaari, and the Russian envoy Viktor Chernomyrdin, stressing it "confirms the sovereignty and territorial integrity of Yugoslavia". In fact, Oracle Corporation UK Limited is the Group's largest subsidiary outside of the US.Lifestyle: Biggest plus: fast growth, vast opportunity Biggest minus: it's an extremely demanding environment All staff are expected to work very long hours.